724 by Maison Francis Kurkdjian
Launch Year: 2022
Perfumer: Francis Kurkdjian
Concentration: Eau de Parfum
Fragrance Profile:
724 opens with bright, clean aldehydes and Calabrian bergamot, delivering an energizing and luminous top. In the heart, a delicate bouquet of Egyptian jasmine, mock orange and sweet pea introduces an airy floral dimension. The base settles into a blend of sandalwood and white musk, offering a comforting, soft white-wood and musky trail that evokes modern urban elegance.
Performance:
Projection begins moderately strong with the fresh top notes, then softens into a close-to-the-skin presence as the sandalwood and musk emerge. Longevity is solid, suitable for all-day wear, with the crisp opening carrying into a smoother, more intimate dry-down.
Ideal For:
This is a versatile unisex fragrance, ideal for daytime and evening in spring, summer or transitional seasons. It suits someone who enjoys refined, fresh-floral compositions with a comfortable luxe feel—whether for city life, professional settings or stylish casual wear.
